💨 Abstract

The article discusses the generational gap between Gen X and Gen Z, focusing on shopping habits. While Gen X enjoyed shopping in-store for fun, 67% of Gen Z prefer online shopping. The author expresses concern that the high street is dying out due to this shift, as it offers skills, jobs, and social interactions that online shopping cannot. The author suggests that they will continue to shop in-store to preserve the high street for future generations.

Courtesy: metro.co.uk

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