💨 Abstract
The article discusses various brand names that have hidden meanings. Durex is a portmanteau of 'durable, reliable, and excellent'. IKEA is an acronym for Ingvar Kamprad Elmtaryd Agunnaryd, representing the founder's name and the places he grew up. Odeon comes from the phrase 'Oscar Deutsch Entertains Our Nation', and has Greek origins.
Courtesy: metro.co.uk
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