💨 Abstract

IKEA has opened a new, smaller store in London's grade II listed 214 Oxford Street, marking a shift towards inner-city locations. The store features curated shopping edits based on real needs of London families, a smaller-scale restaurant, and a self-checkout system. It also includes a 're-shop and re-use' section for second-hand and discontinued IKEA products, and a live studio for interactive experiences.

Courtesy: metro.co.uk

Summarized by Einstein Beta 🤖