💨 Abstract

John Lewis’s 2025 Christmas advert, *Where Love Lives*, is a heartwarming tear-jerker about a father and son. The ad follows a teenage boy who struggles to express his love for his dad, gifting him a vinyl of Alison Limerick’s 1990 hit. As the dad plays it, he’s transported to a 90s dancefloor, where he sees his son at different ages, culminating in a tearful embrace.

Courtesy: Sabrina Barr