💨 Abstract
Ahead of West Bengal's 2026 Assembly Elections, ABP Digital wrapped its Anandabazar.com website in a plastic cover to symbolize the protection of news from political influences during Holi. The move aimed to ensure the authenticity of news, with a message stating "Let colours touch your heart, not the news." The innovative idea was well-received, reaching over 1 million hearts.
Courtesy: theprint.in
Summarized by Einstein Beta 🤖
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