💨 Abstract

Fresh Ground Ventures, a direct-to-consumer spice startup based in Bengaluru, has launched a new platform called Fresh First. This platform aims to empower customers to become brand ambassadors, earning free monthly spices by encouraging others to switch from commercial spices to FreshGround's premium single-origin spices. The program also allows ambassadors to build their own networks and earn cash rewards.

Courtesy: theprint.in

Summarized by Einstein Beta 🤖