💨 Abstract

Lava International Limited successfully concluded its #MyBharatWithLAVA campaign, a two-day initiative celebrating India's cultural diversity, ethnicity, and creativity. The campaign, which took over social media, garnered 57K engagement and reached 4 million social natives. It was a tribute to India's rich heritage and evolved into a movement where people proudly showcased their regional traditions.

Courtesy: theprint.in

Summarized by Einstein Beta 🤖