💨 Abstract

NIVEA India's NIVEA Soft moisturiser set a new Guinness World Record for the Largest online video chain of people passing and applying moisturiser on December 18, 2024. The record-breaking feat, part of their annual Soft Fresh Batch property, surpassed the previous record with 444 videos and involved the participation of 80 top influencers.

Courtesy: theprint.in

Summarized by Einstein Beta 🤖