💨 Abstract

Pramerica Life Insurance has launched its flagship campaign, #ThisIsMyClimb, celebrating the resilience and selflessness of everyday individuals in India. Aligning with its commitment to support customers securing a stable future for their loved ones, the campaign has a multi-channel approach, including print media, films, digital promotions, and outdoor advertising in high-traffic locations.

Courtesy: theprint.in

Summarized by Einstein Beta 🤖