💨 Abstract

Shopify has integrated its platform into ChatGPT, transforming the e-commerce experience. Now, users can receive product suggestions and complete purchases all within a single conversation, eliminating the need to search and switch tabs. This shift has made e-commerce an interface rather than just a destination, requiring brands to optimize their product data for AI-powered environments. Traditional SEO is no longer sufficient; clarity and structure in product information are now crucial.

Courtesy: theprint.in

Summarized by Einstein Beta 🤖