💨 Abstract

During the festive season, there has been a 30% increase in sales of wellness products, with a predicted further rise to 70-80%. Consumers are focusing on self-care and thoughtful gifting, particularly organic skincare, supplements, and personal care products. The Ayurvedic and nutraceutical sectors are seeing significant growth, with popular products including multivitamins, protein supplements, and immunity boosters.

Courtesy: theprint.in