💨 Abstract

Research indicates that the sincerity of an apology can be enhanced through linguistic choices, particularly the length of words used. Longer words, which require more effort to articulate, are perceived as more sincere without being harder for recipients to understand. Studies showed that apologies using longer words were seen as more heartfelt, while uncommon words did not have the same effect. This suggests that the effort put into crafting an apology can make it more convincing, even if the words used are not rare.

Courtesy: theprint.in

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