💨 Abstract

Amazon's Prime Video is shifting its focus towards live sports, moving away from original television shows and movies, in a bid to meet internal profit targets and boost ad revenues. This change comes as Amazon aims to make Prime Video profitable by the end of 2025. The tech giant has invested heavily in sports content, spending around $3 billion annually on broadcasting rights for leagues like the NBA and NFL.

Courtesy: theprint.in

Summarized by Einstein Beta 🤖

Powered by MessengerX.io