💨 Abstract

The Trump administration's decision to end tariff-free low-cost imports is expected to impact fast fashion retailer Shein more than online dollar-store Temu. This is due to Temu's wider product range and its shift towards a shipping strategy that involves sending goods in bulk to overseas warehouses instead of directly to customers. Shein, on the other hand, remains more reliant on air freight for its ultra-fast fashion items.

Courtesy: theprint.in

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