đź’¨ Abstract

Chinese social media app RedNote, also known as Xiaohongshu, has gained popularity after over half a million TikTok users joined in protest of a potential ban on TikTok in the US. Founded in 2013 by Miranda Qu and Charlwin Mao, RedNote is often compared to Instagram and is a lifestyle app where users share recommendations on topics like beauty, fashion, travel, and food.

Courtesy: theprint.in

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