💨 Abstract

In Nairobi, a digital app named "Braiding Nairobi" is bridging the gender divide in Kenya's online gig economy, helping traditional hair braiders like Jemima Atieno regain lost business due to the pandemic. The app, launched by 25-year-old Natachi Onwuamaegbu, allows customers to order braiding services directly to their homes, similar to food and grocery delivery apps.

Courtesy: theprint.in