💨 Abstract

The article discusses the upcoming release of Grand Theft Auto 6 (GTA 6) and its potential impact on streaming services like Netflix, TikTok, and YouTube. GTA 6 is expected to divert billions of viewing hours from streaming platforms due to consumers shifting from passive streaming to immersive gameplay. Netflix, YouTube, and TikTok may experience temporary decreases in viewership and engagement, potentially affecting their ad revenues.

Courtesy: www.thesouthafrican.com

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