💨 Abstract

Delta Air Lines is shifting from fixed ticket prices to AI-driven dynamic pricing to maximize what customers are willing to pay. Travel expert Katy Nastro acknowledges this isn't new but warns that excessively high prices may drive customers to competitors. She notes the current era of affordable flights and stresses that airlines earn significant revenue from extras like seat selection and checked baggage. Senators are also raising privacy concerns over Delta's AI pricing plans.

Courtesy: Jimmy Alexander