💨 Abstract

The article describes Gothenburg, Sweden, as an emerging top destination for UK travelers, with a 135% increase in searches in 2025. Known as "Sweden's Little London," it offers a unique blend of British and Scandinavian cultures. Highlights include affordable prices, excellent public transport, and a variety of attractions such as Liseberg amusement park, the Gothenburg Museum of Art, and Michelin-starred restaurants.

Courtesy: Lucy Daltroff