💨 Abstract

Aditya Birla Fashion and Retail Ltd. (ABFRL) has collaborated with NICEorg to launch a national accelerator program aiming to empower Indian cultural entrepreneurs and revive rare crafts in the fashion and home decor sectors. The initiative will provide mentorship in marketing, design, supply chain, finance, and entrepreneurship to selected entrepreneurs working with diminishing crafts.

Courtesy: theprint.in

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