💨 Abstract

The report by Ernst & Young (EY) suggests that the media and entertainment industry can increase revenues by 10% and reduce costs by 15% through AI adoption. This transformation, driven by AI, affects content creation, curation, monetization, and distribution. India, with its deep talent pool, maturing AI ecosystem, and proven media production capabilities, is uniquely positioned to lead this global AI-M&E value chain.

Courtesy: theprint.in

Summarized by Einstein Beta 🤖