💨 Abstract

In central London, a large sculpture of Humpty Dumpty, crafted over 28 days, has been installed to raise awareness about childhood calcium and vitamin D deficiency. Research by Yoplait, collaborating with Tom Fletcher, found that many parents struggle to ensure their children meet nutritional needs, particularly with calcium and vitamin D. The sculpture aims to educate parents about the importance of these nutrients for bone health, highlighting how dietary changes and outdoor play can make a significant difference.

Courtesy: Jordan Farrell