💨 Abstract

Gareth Cliff, South African media personality, defended his stance on the uproar about Patriotic Alliance’s Gayton McKenzie's use of the ‘k-word’ on X (formerly Twitter). He dismissed the controversy as attention-seeking behavior by social media users and pointed out that the word has been used by others without the same level of outrage. Cliff argued against the belief that a word can cause harm, calling for more significant societal progress instead of focusing on single-word controversies.

Courtesy: Garrin Lambley