💨 Abstract

McDonald's in the UK is replacing its iconic red Happy Meal boxes with blank ones for a limited time to promote mental health awareness in partnership with BBC Children in Need. From November 5 to 18, kids can draw on the white boxes to express their emotions, encouraging family conversations about feelings. Research shows that children find it easier to talk about their emotions while drawing. The campaign includes free resources for parents and opportunities to donate to BBC Children in Need.

Courtesy: Courtney Pochin