💨 Abstract

AlphaBake, a leader in generative AI for fashion, has launched a virtual try-on feature for online clothing brands. This innovation combines GenAI models with proprietary AI to offer a seamless, personalized shopping experience. Users can upload their photos to see how garments look in various settings, enhancing customer engagement and conversion rates. Commercial launches include Prashanti Sarees, Jade Blue, and Maatshi, with impressive results on customer interaction and sales.

Courtesy: theprint.in